For creators
Every brand deal, from first brief to payment, in one place.
CuCu is the platform brands and agencies use to run creator campaigns. As a creator, you get one workspace for every deal, payment secured before you start, and direct introductions to brands.
Free for creators to join and use.
What you get
Built for the way creators work
Direct introductions to brands.
Once your accounts are connected, brands and agencies on CuCu can see your verified audience and your results, and we introduce you when there is a fit.
A clear deal, in writing.
Deliverables, deadline, fee, and how long the brand can use your content are agreed before you start.
Payment secured before you start.
The brand pays in first. The money is held securely in escrow and released when your work is approved.
Paid your way.
Receive your payment by bank transfer or mobile money, in your local currency.
A record that works for you.
Every completed campaign is saved with its results, building a profile that brands can trust and return to.
One place for everything.
Briefs, drafts, feedback, and approvals sit in one workspace, not scattered across messages and email.
How it works
From connection to payment
- 01
Connect your accounts.
Link your social accounts so brands can see your verified audience and your results.
- 02
Get invited.
Brands and agencies on CuCu invite you to campaigns that fit, and your own agency can bring you into its workflow.
- 03
Review the deal.
See the deliverables, deadline, fee, and how long the brand can use your content, all in writing, before you accept.
- 04
Secure the payment.
The brand pays into escrow, a secure holding account, before you start, so your payment is in place before you create anything.
- 05
Create and submit.
Upload your drafts, read the brand's feedback, and make changes in one place.
- 06
Approval and payout.
When the brand approves your work, your payment is released to your bank account or mobile money.
- 07
Build your record.
Your results are saved to your profile, so brands can see what you have delivered and book you again.
Founding creators
Opening first to a limited group
We are opening CuCu first to a limited group of founding creators. Founding creators are prioritised for introductions, and help shape how the platform works.
Priority for introductions.
Founding creators are put forward to brands and agencies first.
A Founding Creator badge.
A badge on your profile that tells brands you joined at the start.
A chance to be featured.
Selected founding creators may be featured on CuCu's channels.
Early access.
Use CuCu before it opens to everyone, and be first to new features.
A voice in the product.
A direct line to the team and a real say in what we build.
Priority support.
Faster responses whenever you need help.
Two ways in
Through an agency or brand.
When your agency or a brand you work with runs its campaigns on CuCu, you are invited into their workflow.
Directly.
Join the waitlist, or apply as a founding creator below.
Questions
What creators ask
What is CuCu?
CuCu is a platform that brands and agencies use to run creator campaigns, from planning and contracts to payment and reporting. Creators get their own workspace for every deal they take part in.
How does CuCu help me get brand work?
Once your accounts are connected, brands and agencies on CuCu can see your verified audience and your past results. That puts you in a stronger position to be chosen, and founding creators are put forward first. We cannot guarantee any deal.
Is my payment safe?
Yes, that is how it is designed to work. The brand pays into escrow before you start, and the money is released to you when your work is approved.
Do I have to pay?
No. CuCu is free for creators to join and use. Any fee on a payment is shown clearly before you accept a deal.
What do founding creators get?
Priority for introductions, a Founding Creator badge, a chance to be featured on CuCu's channels, early access, a direct line to the team, and priority support.
How do I join?
You can be invited through an agency or brand that runs its campaigns on CuCu, or join directly through the waitlist or the founding creator form on this page.
Do I need a large following?
No. CuCu is for creators of every size, including nano and micro creators.
What happens to my details?
We use them only to review your request and contact you about CuCu. You can ask us to delete them at any time at hello@usecucu.com. The Privacy Notice has the full detail.
Do I need to be 18?
Yes, you need to be 18 or older to join.
Join CuCu
Choose how you would like to join
Founding creators are prioritised for introductions and help shape the platform. We review every application and will email you.
Be among the first to know when CuCu opens to creators.
Be among the first creators on CuCu.
CuCu is pre launch. Visuals on this site are illustrations.